UFC Partners with Betclic for Regional Betting in France, Poland, and Portugal

The Ultimate Fighting Championship (UFC) has entered into a regional betting agreement with Betclic, a subsidiary of FL Entertainment.

This partnership designates Betclic as the official betting partner for the UFC in France, Poland, and Portugal.

Betclic will also serve as the primary sponsor for UFC Fight Night Paris, scheduled for September 2nd in the French capital. The company will showcase its brand within the UFC Octagon and promote it on its social media and digital platforms.

This agreement marks Betclic’s inaugural partnership with a global organization. It also represents the UFC’s first betting alliance in France, Poland, and Portugal.

“France is a key market for the UFC,” stated Nicholas Smith, UFC Vice President of Global Partnerships. “A primary objective in our company’s endeavors to promote mixed martial arts is to forge impactful and significant partnerships with local entities.

“We anticipate collaborating with Betclic to enhance the online wagering experience for our enthusiasts and inject excitement into our event in Paris.”

Betclics Chief Executive, Nicolas Béraud, expressed his excitement about being the initial collaborator with the UFC in their three primary markets: France, Portugal, and Poland.

“The UFC has achieved remarkable success in expanding the popularity of mixed martial arts. Our focus is on supporting and engaging with emerging sports, and igniting enthusiasm among fans is our paramount objective.

“This partnership will provide fans with an entirely new experience, enhancing the interactivity of UFC events, and we have some exciting surprises in store for UFC Fight Night Paris.”

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