Better Collective Expands into France with Acquisition of Pull Media

A Leading Force in online wagering and internet gaming, Better Collective, has formally purchased the French media firm Pull Media. This calculated action signifies Better Collective’s initial venture into the regulated French sector, a crucial move in their ambitious continental expansion strategy.

This procurement comes on the heels of a series of successful acquisitions by Better Collective, having already incorporated prominent affiliate groups in Austria, Germany, and the UK. It’s a clear indication of their assertive development plan and goal to solidify their standing as a worldwide frontrunner.

Pull Media contributes a collection of over 200 affiliate websites, primarily concentrated on sports wagering, further strengthening Better Collective’s already substantial scope. Crucially, all 35 Pull Media staff members will be joining the Better Collective group, guaranteeing continuity and utilizing their knowledge.

Jesper Søgaard, Chief Executive Officer and creator of Better Collective, conveyed his excitement, stating that the purchase is a superb prospect for both organizations. He commended Pull Media’s remarkable expansion and expressed certainty in their capacity to further expedite it. Søgaard stressed the combined assets and collaborations will propel Better Collective’s network to the vanguard of the competitive affiliate market.

John Samson, Chief Executive Officer of Pull Media, added that after 7 years of steady global growth, this acquisition by Better Collective is the ideal launchpad to achieve even greater milestones.

Collaborating with Better Collective, facilitated by the efforts of Blueprint Partners, is an ideal partnership. The synergy between our companies is undeniable, with our business models aligning seamlessly and our organizational ethos remarkably in sync. Our entire staff is enthusiastic about this new venture, eager to exchange knowledge, assets, and proficiency within the online gaming realm.